Shark Tank: The Power of Perseverance Over Ideas

April 30, 2013
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Terri Maxwell

Shark Tank: The Power of Perseverance Over Ideas

I was blessed to participate in two Shark Tank pitches for business owners who have gone through our programs.

I realized that one of the reasons the sharks want to see that entrepreneurs have sold their product without money, is not just to validate the idea. It’s because they want to understand the level of perseverance. Are you willing to do WHAT EVER it takes to be successful? Including finding ways to get your product sold without money.

Believe it or not, there are zillions of ideas floating around Dallas: from Cajun Turkey bites, to Social media apps, to a device that turns regular shoes into bowling shoes or golfing shoes.

As I watched these budding entrepreneurs I was reminded that the power of entrepreneurship is not the idea. Ideas are a commodity.

What makes a business concept work is the level of perseverance of the entrepreneur.

  • You have to be ridiculous passionate about your concept.
  • You have to believe in yourself when no one else does.
  • You must dust yourself off when you fail, and find new ways of motivating yourself when the walls seem bigger than your ability to overcome.
Building a business isn’t about the entrepreneur’s idea. It’s about the power of perseverance that beats in the hearts of those who refuse to quit.

As I’ve always said: Entrepreneurs have great ideas and no money. Business owners work hard and have a little money left over. CEO’s do what is necessary to become financially free. Choose wisely.

Known as part Wayne Dyer and part Richard Branson, Terri is a world class business growth expert, serial entrepreneur, and life transformation coach with a purpose to inspire potential. In a career that spans more than 25 years, she has launched, owned, sold, rebranded or turned around more than 40 brands. She has authored several books, and created game-changing models for business and personal success. Terri is the Founder and CEO of Succeed On Purpose Inc.

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